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media rights

The NFL is not scared of politicians in D.C., nor should it be

Apr 17, 2026 @ 11:00am
Football > NFL
Awful Announcing

This originally appeared in Friday’s edition of The A Block, Awful Announcing’s daily newsletter with the latest sports media news, commentary, and analysis. Sign up here and be the first to know everything going on in the sports media world. Lawmakers and appointed officials in our nation’s capital have kicked the anti-NFL sentiment into overdrive…

Read moreThe NFL is not scared of politicians in D.C., nor should it be

Brian Windhorst Blames Massive $76 Billion TV Deal for Blinding Adam Silver to League’s Major Issue

Apr 16, 2026 @ 2:58pm
Basketball > NBA
Pro Football Network

Brian Windhorst thinks the NBA's lucrative media rights deal is decaying the player popularity and star merit.

Read moreBrian Windhorst Blames Massive $76 Billion TV Deal for Blinding Adam Silver to League’s Major Issue

NASCAR got paid. Now it has a viewership problem

Apr 15, 2026 @ 3:00pm
Motor Sports > NASCAR
Awful Announcing

NASCAR got a 40% rights fee bump in its latest TV deal. The cost? Fewer people actually watching the races. The recent Cup Series race at Bristol on FS1 averaged just 1.945 million viewers. According to Braylon Breeze of RaceDay Report, that is the first time a Fox Sports race has averaged fewer than 2…

Read moreNASCAR got paid. Now it has a viewership problem

Legendary Announcer Mike Breen Calls Out “Poor” Broadcast Decision for NBA Playoffs 

Apr 13, 2026 @ 3:39pm
Basketball > NBA > Atlanta Hawks > New York Knicks
Total Pro Sports

Mike Breen recently voiced his frustration over the new media rights deal, which stipulates that national networks will exclusively broadcast the first round of the playoffs

Read moreLegendary Announcer Mike Breen Calls Out “Poor” Broadcast Decision for NBA Playoffs 

NBA Playoffs Set to Leave Local TV Behind in Streaming-Heavy Shift

Apr 13, 2026 @ 10:51am
Basketball > NBA
Front Office Sports

The league’s new TV deals introduce a stark reality.

Read moreNBA Playoffs Set to Leave Local TV Behind in Streaming-Heavy Shift

Poll: Worst Media Deals for Fans?

Apr 12, 2026 @ 8:00am
Football > NFL
Athlon Sports

[Editor’s note: Welcome to Athlon Sports’ poll of the day, where we ask readers to weigh in on the biggest topic of the day. Thanks for voting, and be sure to sound off in the comment section.] There was a report in the Wall Street Journal Thursday that the Department of Justice is investigating ...

Read morePoll: Worst Media Deals for Fans?

Could Fox’s hardball tactics land it the NFL’s new five-game package?

Apr 11, 2026 @ 3:30pm
Football > NFL
Awful Announcing

Fox wants in on the NFL’s five-game standalone package for the 2026 season. According to Pro Football Talk’s Mike Florio, YouTube, Netflix, and Fox are all in play for the mini-slate, which the NFL has been shopping as it renegotiates its broader media rights landscape. The league has presented bidders with a menu of more…

Read moreCould Fox’s hardball tactics land it the NFL’s new five-game package?

The NFL will never lose its antitrust exemption, no matter how much D.C. cries foul

Apr 10, 2026 @ 12:30pm
Football > NFL > Los Angeles Rams > New York Giants
Awful Announcing

The first formal investigation into the longstanding antitrust exemption granted to the NFL under the Sports Broadcasting Act of 1961 is officially upon us. On Thursday, The Wall Street Journal reported that the Department of Justice has begun examining potential anticompetitive practices by the NFL in how it sells its media rights. Under the exemption granted…

Read moreThe NFL will never lose its antitrust exemption, no matter how much D.C. cries foul

John Ourand: FCC pressure, lack of bidding market could hurt NFL’s leverage in media deal renegotiations

Apr 9, 2026 @ 7:00pm
Football > NFL
Awful Announcing

Spurred on by a change-of-ownership clause in its broadcast rights deal with CBS, the NFL is trying to redo several of its agreements with other networks ahead of the 2026 season. The league could see around a 50 percent uptick in revenue from Paramount-owned CBS, and those talks reportedly have strong momentum. But as seen…

Read moreJohn Ourand: FCC pressure, lack of bidding market could hurt NFL’s leverage in media deal renegotiations

NFL Faces DOJ Investigation With Media-Rights Battle Heating Up

Apr 9, 2026 @ 1:00pm
Football > NFL
Front Office Sports

Washington’s growing scrutiny of the league is deeply layered.

Read moreNFL Faces DOJ Investigation With Media-Rights Battle Heating Up

Everything we know about WNBA broadcast plans across its 6 national network partners

Apr 9, 2026 @ 8:30am
Basketball > WNBA
Awful Announcing

The WNBA is full-steam ahead for the 2026 season after finally inking a new collective bargaining agreement last month. Fans will be in for an overhaul of the viewing experience this year, as NBC and Prime Video join the league’s assemblage of partners as an extension of the NBA’s new 11-year media rights package. The…

Read moreEverything we know about WNBA broadcast plans across its 6 national network partners

Hollywood analyst warns NFL rights deals spell bad news for entertainment industry

Apr 5, 2026 @ 3:00pm
Football > NFL
Awful Announcing

We’ve written at length about what the NFL’s quest to renegotiate its media rights deals this offseason means for the sports world. Networks are preparing to “rebalance” their sports portfolios in order to afford the NFL’s new asking price. Leagues are now trying to beat the NFL to market in hopes of securing their slice…

Read moreHollywood analyst warns NFL rights deals spell bad news for entertainment industry

New NFL rights deals could approach $16 billion annually

Apr 3, 2026 @ 10:30am
Football > NFL
Awful Announcing

The NFL is in the catbird seat when it comes to renegotiating its rights deals with television networks and streamers. And given the outsized importance of the league when it comes to attracting viewers and sponsors, media companies are already preparing their war chests. Networks and streamers have increasingly found that they can’t live without…

Read moreNew NFL rights deals could approach $16 billion annually

NFL Seeks Buyers for 5 Games, Drops ‘MNF’ Doubleheaders

Mar 31, 2026 @ 6:45pm
Football > NFL
Front Office Sports

The league looks at several major changes to its upcoming broadcast schedule. The post NFL Seeks Buyers for 5 Games, Drops ‘MNF’ Doubleheaders appeared first on Front Office Sports.

Read moreNFL Seeks Buyers for 5 Games, Drops ‘MNF’ Doubleheaders

MLB's Strong NBC Debut Further Proves League Is More Popular Than NBA

Mar 31, 2026 @ 2:00pm
Baseball > MLB > Arizona Diamondbacks > Los Angeles Dodgers > New York Mets > Pittsburgh Pirates
OutKick

As the sports world debates whether MLB or the NBA is the No. 2 league in America, early returns from NBC’s new MLB package provide a notable data point.

Read moreMLB's Strong NBC Debut Further Proves League Is More Popular Than NBA

MLS teams do not expect to regain local rights after Apple deal ends

Mar 31, 2026 @ 12:00pm
Soccer > MLS
Awful Announcing

When MLS and Apple began a first-of-its-kind media rights deal in 2023, it was billed as the future. No longer were MLS clubs stuck selling local broadcast rights to regional sports networks or local substations; every game for every team would be available in sparkly high-definition on Apple TV. Whether that deal has succeeded on…

Read moreMLS teams do not expect to regain local rights after Apple deal ends

Netflix in talks over major NFL broadcasting change and wants to expand beyond Christmas Day schedule

Mar 31, 2026 @ 11:29am
Football > NFL
The Sun Sport

NETFLIX is in talks over a major change to the NFL’s broadcasting slate. The streaming network is looking to expand its NFL coverage beyond its Christmas Day schedule. Streaming giant…

Read moreNetflix in talks over major NFL broadcasting change and wants to expand beyond Christmas Day schedule

Netflix seeks to add more NFL games as league renegotiates media rights deals

Mar 30, 2026 @ 11:39pm
Football > NFL
NY Post Sports

The NFL is currently renegotiating its media rights deals with all its broadcast partners in the hopes of being able to create smaller broadcast packages of four or five games to offer up to streamers like Netflix. 

Read moreNetflix seeks to add more NFL games as league renegotiates media rights deals

Netflix reportedly eying four-game NFL package, including Thanksgiving Eve game

Mar 30, 2026 @ 5:30pm
Football > NFL
Awful Announcing

Netflix currently has the rights to two NFL games on Christmas Day. As a present to itself, it’s looking to double that. According to Jessica Toonkel and Joe Flint at the Wall Street Journal, the streamer wants to expand its current two-game package to four and is especially interested in the NFL’s new Thanksgiving Eve…

Read moreNetflix reportedly eying four-game NFL package, including Thanksgiving Eve game

Are the Murdochs and Ellisons behind FCC’s recent interest in sports fragmentation?

Mar 30, 2026 @ 10:00am
Football > NFL
Awful Announcing

Sometimes, writing about what’s happening in the media industry is simply about connecting dots. And with every passing day, some dots are seemingly coming into alignment that are almost too coincidental to not notice. Those dots center on the FCC’s recent interest in sports fragmentation, and the threat the federal government poses to the antitrust Read more... The post Are the Murdochs and Ellisons behind FCC’s recent interest in sports fragmentation? appeared first on Awful Announcing.

Read moreAre the Murdochs and Ellisons behind FCC’s recent interest in sports fragmentation?

Poll: 6 in 10 sports fans report skipping games because they’re ‘too expensive’ to watch on TV

Mar 29, 2026 @ 2:45pm
Baseball > MLB
Awful Announcing

A new poll from Fox News finds that 72% of sports fans think major sports events should be required to air on free broadcast television. But cable networks and streaming services continue to acquire major sports rights. In addition, according to the poll, nearly 60% of sports fans have not watched a sports event because Read more... The post Poll: 6 in 10 sports fans report skipping games because they’re ‘too expensive’ to watch on TV appeared first on Awful Announcing.

Read morePoll: 6 in 10 sports fans report skipping games because they’re ‘too expensive’ to watch on TV

Ion’s WNBA media rights deal reportedly runs for six years

Mar 29, 2026 @ 2:00pm
Basketball > WNBA
Awful Announcing

The WNBA recently wrapped up what will likely be the last of its media rights agreements for quite some time. Last week, the league finalized a broadcast agreement with CBS Sports to carry 20 regular-season games on the broadcast channel each year. That deal was described as “long-term” in the announcement, though no exact length Read more... The post Ion’s WNBA media rights deal reportedly runs for six years appeared first on Awful Announcing.

Read moreIon’s WNBA media rights deal reportedly runs for six years

NFL Annual Meeting to Tackle Rule Changes, Refs, and Media Rights

Mar 29, 2026 @ 1:29pm
Football > NFL
Front Office Sports

The league will advance its preparations for next season. The post NFL Annual Meeting to Tackle Rule Changes, Refs, and Media Rights appeared first on Front Office Sports.

Read moreNFL Annual Meeting to Tackle Rule Changes, Refs, and Media Rights

TGL’s Next Deal May Depend on Aging Tiger Woods

Mar 26, 2026 @ 1:21pm
Basketball > Golf > International
Athlon Sports

The lights were bright, the stakes were high, and one familiar figure stood at the center of it all. Even after years of injuries and a long break from competitive play, Tiger Woods continues to cast a massive shadow over the sport of golf. His presence still carries enormous weight for leagues, ...

Read moreTGL’s Next Deal May Depend on Aging Tiger Woods
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