
In 1997, Fila signed Grant Hill to an $80 million, seven-year shoe deal; a decade later, its U.S. sales had collapsed to $61 million from $687 million
Grant Hill’s Fila deal brought major success before the brand faced financial trouble.
Athlon Sports
This article was originally published on Athlon Sports. For the full story, visit the original source.
Source: Athlon Sports
Read on Athlon Sports
