Stadium News
Breaking News from the Bench to the Bleachers
To the surprise of absolutely no one that watched this summer’s World Cup on Fox, the network saw incredible gains in its advertising revenue this quarter as payments for that commercial inventory continue to roll in. Fox released its quarterly earnings report on Monday morning, and the company indicated it has seen advertising revenue increase…
FIFA has made it clear that it will allow broadcasters to conduct halftime interviews and show commercials during the new “hydration breaks” in each half of the 2026 World Cup, but has left it to them to decide whether to do so. According to one Fox Sports exec, they’re a big yes on the first…
The hydration breaks were implemented for Saturday’s 5-2 USMNT loss to Belgium, and will be for Tuesday’s match against Portugal as well, to replicate conditions for this summer.
