In 2014, Kobe Bryant paid $6 million for a 10 percent stake in BodyArmor; seven years later, his estate made $400 million when Coca-Cola bought it Nov 2, 2026 @ 10:28pmBasketball > NBA > Los Angeles LakersAthlon SportsKobe Bryant did not live to see the acquisition. Read moreIn 2014, Kobe Bryant paid $6 million for a 10 percent stake in BodyArmor; seven years later, his estate made $400 million when Coca-Cola bought it